It is always nice to watch an ad without having to deal with a screaming man, blowing trumpets about the product, half of which are likely to be false.
This ad by VolksWagen, for the introduction of its new commercial car in India - Jetta, is simply superb. Such a serene song with beautiful lyrics to go with it to.
It is easy to convince an Indian into buying a product. We are magpies. We like shiny new things. Pretty sure this ad has caught a lot of customers in this large pool already.
The ad -
Also, while hunting for the ad, I stumbled upon another VW ad.
This ad (for VW Passat) is so good, the don't even have to say a single word. The ad was for Europe, and the theme they went for was 'Star Wars'. I haven't watched Star War movies, or read any comic etc... But I think it is/was a hit for quite a while. Gus who grew up watching its movies or TV series or comics were easy pickings as targets for this ad.
And what amaaazing execution of the ad! Here, watch it for yourself!
Wow.
VolksWagen
(and VW becomes the first product to have multiple entries on this blog. VW Passat made an entry in one of my earlier posts.)
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